Why Startups Fail Series
Why Startups Are Important in Corporate Innovation
Innovation is often hailed as the driver of growth for leading corporations. But what drives innovation in the corporate sector? Startups! They play an important role in corporate innovation—and here's why.
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These days, fortune favours the bold. Corporations are discovering the importance of startups in corporate innovation. Companies with a startup embedded within can learn from the skills and risk-taking of these entrepreneurs to obtain new products or services.
On the other hand, large corporates can offer startups stability and provide an environment that may allow them to achieve success on a larger scale than they would have achieved independently.
Jeslin Bay, CEO of BlackStorm Consulting
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