May 15

How to Optimise Business Finance Operations to Maintain Healthy Cashflow

Main Event Takeaways

  • The topic of the webinar – How to Optimise Business Finance Operations to Maintain Healthy Cashflow
  • Invited Jay Song, Founder and CEO of Affinitive, and Amir Shukor, Co-founder of ASFO Global Technologies to discuss how business can achieve financial efficiency
  • The webinar, which drew 30+ people, included a panel discussion with speakers where questions about optimizing financial operations and managing finances wisely were answered. 

April 15th, 2022

Jay and Amir were invited to share their insights on the day's topic - How to Optimise Business Finance Operations to Maintain Healthy Cashflow. The webinar, hosted by Xprenia, a Singapore-based e-learning platform with industry expertise, covered top finance management methods for achieving maximum financial efficiency.

Content covered by the speakers included:
  1. Business Life Cycle
  2. Borrowing Money
  3. Getting a Closer Look at Startup
  4. and more discussions!

Without good financial management, it is difficult to keep your business thriving and continue prospering.
Jay Song, Founder and CEO of Affinitive
Finance is important in business since it guarantees that the business has enough fuel.
Amir Shukor, Co-founder of ASFO Global Technologies

#01 Business Life Cycle

Amir started the discussion by introducing the business life cycle. He remarked that if you want to start a business, you should first understand the goal, which is to:
  • Increase shareholder wealth
  • Be long-term and sustainable
  • Increase profits by maintaining a healthy cash flow 

Jay echoed Amir's thoughts, noting that startup founders must understand that all businesses have a life cycle. Although different businesses have varied life cycles, they all follow a similar pattern.

#02 Borrowing Money

Amir emphasised in his presentation that when a business is already established and has a significant quantity of cash, they can consider borrowing more money to maintain a healthy level of cash flow.

Jay went into much detail about this concept. He explained that, from a financial standpoint, when we borrow money, that borrowed cash is effectively used as an emergency fund. Borrowing money is advantageous since it indicates a healthy cash flow. Because if you pay with your own money, you will consume it all straight away and not be reimbursed, unlike borrowed money, which you repay in instalments or segments.

#03 Getting a Closer Look at Startup

At the conclusion of Amir's brief presentation, he stated that understanding the life cycle, why cash is needed, what funding sources are available for your startup, and where and how to get it are all important factors in optimising finance operations.

He also added that to generate healthy cash flow, prepare a business plan, create a reasonable budget, and set KPIs based on the company plan and budget. The participants appreciated the short presentation as it provided a good overview of the topic.

#04 Panel and Open Discussion

Several questions were posed to the panel by the moderator and the audience. It was a great discussion with a nice group of people, and both Jay and Amir gladly and intelligently responded. Questions addressed include:

  • What are some of the financial management problems you've seen businesses face?
  • How can business owners identify and plug financial leaks in their companies to help maintain a healthy cash flow?
  • How can you encourage your employees to make better financial decisions?
  • Is cutting costs the only way to improve financial operations management?
  • How can you diversify your revenue sources?
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Featured Event

How to Optimise Business Finance Operations to Maintain Healthy Cashflow

In this event replay, you'll learn the best finance management practices to achieve optimal financial efficiency and create a systematic financial management ecosystem.
Several questions about this were posed to the panel by the moderator and the audience. It was a great discussion with a nice group of people, and both Jay and Amir gladly and intelligently responded.

The panelists explored everything from financial management problems they've observed in businesses to how to diversify your revenue sources. Below is a summary of their awesome conversations.

Common Financial Management Problem
Many businesses, according to Jay, are not closely monitoring their cash flow. They don't think about whether the money is coming in quickly enough or slowly. Jay added that the ultimate goal is to have money flowing in quicker than money flowing out at all times. That's when you declare the cash flow is healthy.
Identifying and Plugging Financial Leaks
Amir emphasised in his presentation that when a business is already established and has a significant quantity of cash, they can consider borrowing more money to maintain a healthy level of cash flow.

Jay went into much detail about this concept. He explained that, from a financial standpoint, when we borrow money, that borrowed cash is effectively used as an emergency fund. Borrowing money is advantageous since it indicates a healthy cash flow. Because if you pay with your own money, you will consume it all straight away and not be reimbursed, unlike borrowed money, which you repay in instalments or segments.
Motivating Staffs
In an open debate about encouraging employees to make better financial decisions, Amir said it all boils down to good recruitment. When you get the right people involved, motivating them to manage financial operations effectively will be easy.
Cutting Operational Costs
It's not that simple, Amir and Jay agreed. Cutting operating costs may have an impact on sales. In reality, cutting costs does not guarantee that your top-line revenue will remain stable. Make sure you know how much you're saving by laying out every penny.
Diversifying Revenue Streams
The attendees' final question was about diversifying revenue streams. Amir advises that you examine your products to see if a spin-off can be created from the main products. He concluded that bi-products can add to your revenue.
 Is cost-cutting the only way to maintain a healthy cash flow? 
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Wrap Up
The webinar was a big success! The speakers shared their knowledge and the best methods for how businesses can achieve optimal financial efficiency. If you missed the live event or want to watch the replay, we have a recording below, including the materials presented during the session, ready for you to access anytime.

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